Logo Design Experts
In the last 8 months logo design competition has increased 10x. Every graphic designer and his brother is competing for the coveted logo design space in the major search engines. Let me save you some time, and hopefully some money as well, by pointing you in the right direction for logo design.
When considering which company would be best for logo design consider the following:
1. How many logo designers will work on your logo project
The reason this is important is because many design firms will put one designer on your project. He may be an excellent designer, but you’re still only getting his style of design even if he does a number of concepts.
2. How much does it cost
Cost is always one of the most important elements in choosing a logo design company. The important thing to remember is you usually do get what you pay for. So, if their logos are really cheap you need to ask yourself where they have cut costs. Most often they get less experienced designers, the end result is a less professional-looking logo.
3. What other design services do they offer
If I’m a new business owner, I want the company that designs my logo to have a number of other design services as well. Why should I have my logo created from one company, my website from another, my brochure from another, my stationery from another and finally my promotional products from yet another company. You get the idea, it’s about convenience. Expert design services and promotional products to boot all delivered from one company.
4. How is the customer service and how capable is this company
When you’re checking out logo design companies on the internet make sure you’re getting a viable, capable company with good customer service. When checking out their website look for the following:
- Toll-free phone number. If they do not have a toll-free number they’re a small player
- Contact details including email and location address
- Do they have Google Ad Sense on their site? If so, they’re a small player. No credible company will need to make a few cents a month from Google Ad Sense
- Do they have an extensive logo gallery so that you can check out their work? This is really the most important indicator of the company’s abilities
- Do they have full price listing? Watch out for sites that say, “just $XX.XX to start”. Yeah, to start not to finish. Again, if the prices are too good to be true there is a catch.
I would recommend logo design by LogoWorks if you want the best quality at the best price.
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November 20th, 2005 at 12:03 pm
You give all the right advice except for pointing the reader to the particular design company that you recommend - they have been in the news for all the wrong reasons and after good/practical advice, the last recommendation kind of ruins it.