Article marketing or the method of distributing keyword-focused articles to publishing sites is undoubtedly one of the most successful (but cheap) link building methods. Article submission sites and directories will allow you to include a link to your site on your articles’ resource box.

If you write one quality article and you post it to fifty directories, you are guaranteed to build fifty quality inbound links for your or blog in no time. It’s that easy!

Here’s how you can advance with article marketing:

1. Define your audience. There is no better way to help your readers than knowing what they really want or require from you.

Be willing to spend some time with these people through blogs and forums so you’ll easily have an access to what they believe and what they feel.

Jot down their needs, demands, burning questions, urgent issues, and the things that they would like to learn. You can convert these to article topics so you can offer these people the kind of information that they are searching for.

2. Keep your readers involved. The battle doesn’t end the moment online users open your articles.

You will need to get keep these people paying attention and lure them to read your articles in their entirety to increase your conversion rate.

Use the inverted pyramid method by filling up your articles with valuable information. You may also include pertinent and appealing quotes, examples, and trivia.

3. Make it appear more human. Build rapport and individual connection with your readers by making your articles appear like you are talking directly to these people.

Use informal tone and try hard to seem warm and friendly. You are free to share relevant individual stories or experiences or ask questions once in a while to make your articles sound very engaging.

4. Provide informative articles. You can show your readers how much you value the time they spend reading your articles by giving them all the information that they are searching for.

These people must feel well-informed or empowered the minute they stop reading your copies. Offer answers to their burning questions, include guides that can empower them to do things on their own, and put an end to their pressing issues by providing successful solutions or recommendations.

5. Keep it uncomplicated. One of your main priorities is to make certain that your readers will easily identify with your content.

Use simple terms as much as possible. If you need highly technical terms or big words to better express your ideas, ensure that you define them first.

Jeff Schuman is the owner of a make money online website that helps people make money with “Hands Off Article Marketing”, paid survey training, and the #1 network marketing business online today. Please visit it if you need help making money internet .

Tags: article, Link Building, Marketing, write

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This entry was posted on Tuesday, December 1st, 2009 at 4:01 am and is filed under Link Building. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.