Even if you are using a theme, a blogger is going to personalise the new weblog in some ways to make the design the way they want it to look. But, this is where the layout could go wrong in a big way for users of WordPress, by doing nothing!

How lots of blogs have I seen that say ?Just another WordPress blog.? Go through the options of your new website and check for that now ? get it looking right straight from the start!

As for actual design errors, one of the first elements of the page design that loads of bloggers are playing with is a few advertising. It is always nice to earn a little extra cash from your weblog, whether it is only a hobby or intended as a cash making system. So adding a few affiliate banners, Google Adsense blocks and so on is quite common. And you are allowed 3 Adsense blocks, a Google search block and more.

This means that the temptation is to throw a large add unit into the post and a few about the sides along with scattered half relevant affiliate banners. But this is a huge mistake. Look at professional sites and you will notice that they keep their advertising to some key positions. By having advertising everywhere readers must wade through the adverts to find the content. This is not what they want. The average visitor wants to find the content, not feel as even though they are merely wanted for their monetary value to you.

So to avoid the more than advertising mistake, merely keep adverts to one or two positions and include just those adverts that do really well.

The next layout mistake is to have broken links. Not just are these bad for search engines, but they annoy visitors. Yet they are straightforward to detect. If you are using WordPress look for a broken link plugin that suits your way of working, install it and fix those links. Broken links lose your credibility very quickly.

Still with navigation, the opposite is also true ? not linking enough. Most website themes will show a selection of your recent posts, but that is not always what new visitors want to see. They want to see your best and most popular writing. So get hold of a plugin to help you display most popular posts ? either by the most read or the most commented. Also, link to related posts so that when a reader has finished the present post they have something else to go onto. This means that new visitors are steered about your site, staying on it for longer and perhaps becoming regular followers.

Lastly, don?t get carried away with your post titles. Remember that some readers may be going through your RSS feed and all that they see around your new post is the start of its title. Make it good so that they click the title to read the post. If the titles are meaningless, they will very quickly delete your RSS feed from their reader.

Written by Keith Lunt, who offers a Southport web design service. For more useful tips, call into the web design blog.

Fetch practical knowledge about the topic of internet marketing – please make sure to read the web page. The times have come when concise info is truly at your fingertips, use this possibility.

Tags: web design errors

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This entry was posted on Saturday, June 19th, 2010 at 11:54 am and is filed under Design Tips. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.