If you’re trading links to increase your link popularity, it’s not enough that you check your link on the page, check to make sure there’s not a nofollow on your link, and check to make sure your link is not built with javascript, now you have to watch out for this too. Google’s Cache.
I [...]

Affiliate programs are fast becoming a solid component of a company’s SEO strategy. Affiliate programs used to be mostly about channeling traffic and giving credit to affiliates that generated any leads or sales. All most all of these services used a redirect on affiliate links to keep track of the process, which was fine, but [...]

Here’s a list of link building and trading tips that will help you in the battle for top ten SERPs. There is no particular order here.
1. Make a link directory on your site with categories relevant to your industry and only trade sites within those categories.
2. Build you link pages with PHP or ASP so [...]